ooh!Media - Out of Home Advertising

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Frequently asked questions

The most common questions about ooh!Media, the software for outdoor LED message displays, answered briefly and factually.

What is ooh!Media

What is ooh!Media?

ooh!Media is the software to design messages, schedule them and manage your outdoor LED displays from one place. It combines a Message Editor, a Scheduler and display management.

Which displays is ooh!Media for?

For outdoor LED message displays. The application discovers displays on the network with Plug 'n Play and reads their properties so the on-screen preview matches what the display will actually show.

Can one person manage several displays?

Yes. One operator can manage multiple outdoor LED displays from a single workstation, and each display keeps its own independent schedule.

Designing messages

How do I build a message?

In the Message Editor you structure a message with text, graphics and a timeline. A Media Library holds reusable backgrounds and graphics you can drop into any message.

Can I split the display into multiple zones?

Yes. The Message Editor can split one display into multiple zones, each with its own content, so a single screen can show several things at once.

Can I show live data on screen?

Yes. You can put live data on the screen, for example a single specific item pulled from an RSS feed into a message via a variable.

Do I see what the display will show before sending?

Yes. The on-screen preview shows what the LED display will actually show, because the application reads the display's properties. You preview messages before sending them to the display.

Scheduling & managing

Can I schedule content?

Yes. The Scheduler plans when each message plays, with granular recurrence and year-ahead planning. You can open, save and reopen messages and schedules.

Can I show different content per time of day?

Yes, this is called dayparting: the Scheduler can show different content for different times of the day.

Does each display have its own schedule?

Yes. Each display has its own independent schedule, so different screens can run different plans at the same time.

How do I send content to a display in the field?

With send-direct you send content straight to a display and the application verifies the display in the field. The display management handles discovery, configuration and sending.

How do I configure a display?

The Sign Options Editor configures a display's options, and the application reads the display properties so the preview is accurate. Displays are discovered automatically with Plug 'n Play.

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